Are You Ready For the Mobile Update? Mobilegeddon is Here

Alright people, Google is at is again.. If you haven’t heard already, but April 21 is the big day. Google will be implementing some new changes to their algorithm on this day, even though it seems they may have already started applying some of these changes. The bottom line is this; Google will not be…

Facebook design updates

Facebook & Twitter design changes: what you need to know

Facebook and Twitter are continually updating their platforms – but they’re doing more than adjusting algorithms. These days, many of the tweaks implemented by both social media giants have more to do with the design of timelines. Here’s what you need to know – and check into: Facebook Facebook has made some adjustments to the…

Online Marketing Tip 1

C7 Top Picks and Ways for Online Engagement. Facebook – We refer to Facebook as your Virtual Refer a Friend  Word of Mouth advertising and more… (My neighbor likes them, so why not try it)…. Facebook is all about branding your company through posts that relate within your industry.  Rather than pushing products down your viewer’s throats, give…

Why You Should Measure ROI on Social Networks

Social Media is playing a large role in the organic search engine optimization pie. Not only does social media allow visitors to be exposed to your business, but it allows customers to convert. As I have talked about in previous blog posts, one of the main goals of social media is engagement. Many get too…

How Businesses Are Using Instagram

Within the last few years, the number of companies using Instagram has soared. With over 80 million active Instagram users, it’s no wonder this photo sharing social platform has been appealing. Marketers and businesses, are discovering in order to reach their target audience, they need to market what their audience wants; visuals and short messages.…

The 9 DON’TS of Social Media

90% of business executives say that social media tools are important for brand awareness and company reputation. It takes a lifetime to create a reputation and one tweet to screw it all up. Some may think posting on social media accounts such as Facebook or Twitter is an “easy” task but what they don’t know…

SEO | Then, Now, and…

SEO is an ever changing industry and if you don’t keep up with the changes – you will be left behind. Before Google was ever involved with the dictatorship of Search Engine Optimization; there was a different approach to online marketing, and it didn’t involve PPC. I sat down with Catherine Seven,  CEO and Internet…

Effective Email Marketing

Writing an effective email newsletter is a great way to reach out to readers and provide them with resourceful information, special offers, and links to your website for further exploration. However, writing an effective email newsletter can be a challenging process. Learning ways to improve your email newsletter writing skills and knowing some tips will…