Google Webmaster Tools Adds New Feature

If youhave ever used Google Webmaster Tools for business – you realize how important of a tool it is. About a week ago Google added a new feature within Google Webmaster Tools that will be very affective for many webmasters. Google is now showing webmasters if they have a manual penalty against them. According to…

SEOwhat.com Wins Swing Vote Category in the Hollywood Tagline Competition

Have you been diagnosed by GAUA – otherwise known as Google Algorithm Update Anxiety? We have self diagnosed ourselves after reading the symptoms listed in Hubspot’s, “The Simple Cure for Google Algorithm Update Anxiety” blog post. Think you have been taken over by this medical condition? Symptoms include: headache, upset stomach, nausea, back pain, muscle…

What to Expect When Your Expecting an Algorithm Update | Penguin 2.0 Released

A few clients have been asking if there has been another algorithm update. The answer is ‘yes’. Matt Cutts released on his blog on May 22, 2013, “We started rolling out the next generation of the Penguin webspam algorithm this afternoon (May 22, 2013), and the rollout is now complete. About 2.3% of English-US queries are affected…

Google Releases Possible Algorithm Updates

Matt Cutts released a video yesterday May 13, 2013 describing possible outcomes of the new Algorithm update. This is new territory for Google, as they have never described algorithm updates prior to it rolling out. Cutts mentioned these changes to be happening in the next couple of months during the Summer of 2013, “it should be…

Google Reveals “How Search Works”

Last Friday Google revealed “How Search Works” through an interactive infographic. Google explains how search engines crawl and sort through pages based on content and “other factors” as well as explaining algorithms and how the team fights spam. This entertaining infographic walks the user through a step by step guide to gain an understanding of how…

Google AdWords Gets a Makeover

With the evolution of tablet, smartphone and other device popularity, Google Adwords has updated accordingly when they released the latest update, Google AdWord Enhanced Campaign last Wednesday. The newly updated AdWord enhanced campaign simplifies the separability of tablets, desktops, smartphones etc. and instead creates a management feature that is able to track all devices simultaneously. Google seems to be…

SEO | Then, Now, and…

SEO is an ever changing industry and if you don’t keep up with the changes – you will be left behind. Before Google was ever involved with the dictatorship of Search Engine Optimization; there was a different approach to online marketing, and it didn’t involve PPC. I sat down with Catherine Seven,  CEO and Internet…

Time is Money — Don’t Gamble With Your Online Presense

No matter the business size, type or field– there is always a need for saving money where possible. But, there are certain valuable marketing aspects were saving money shouldn’t be the ultimate goal. According to Matt Cutts, the biggest surprise of 2012 was the amount of people buying into Black Hat SEO Tactics, which shouldn’t be so…

How to Avoid Black Hat SEO in 2013

Simply defined, Black Hat seo is the practice of unethical search engine optimization techniques. Many Webmasters that claim to practice quality search engine optimization are in fact not doing so. Instead they are utilizing poor quality links, that act as spam and rather than helping are de-valuing their clients. This can lead to temporary or…

Why Is SEO So Expensive?

If you have ever worked with a SEO company before you have noticed that they can be expensive, but why? According to a poll back in 2010, in 2014 interactive marketing (online marketing) will near $55 billion dollars, which represents about 21% of all marketing budgets. If you are a store owner you know that…